Wednesday, December 25, 2019

A List of Arguments For and Against Zoos

A zoo is a place where captive animals are put on display for humans to see. While early zoos (shorted from zoological parks) concentrated on displaying as many unusual creatures as possible—often in small, cramped conditions—the focus of most modern zoos is conservation and education. While zoo advocates and conservationists argue that zoos save endangered species and educate the public, many  animal rights activists believe the cost of confining animals outweighs the benefits, and that the violation of the rights of individual animals—even in efforts to fend off extinction—cannot be justified. A Brief History of Zoos Humans have kept wild animals for thousands of years. The capture of exotic animals such as giraffes, elephants, bears, dolphins, and a variety of birds for the purpose of exhibition goes back to  ancient Mesopotamia, circa 2500 BCE. The practice began as a show of wealth by private citizens who kept animals in private menageries. Modern zoos began to evolve during the 18th century and the Age of Enlightenment, when scientific interest in zoology, as well as the study of animal behavior and anatomy, came to the fore. Arguments for Zoos By bringing people and animals together, zoos educate the public and foster an appreciation of the other species.Zoos save endangered species by bringing them into a safe environment, where they are protected from poachers, habitat loss, starvation, and predators.Many zoos have breeding programs for endangered species. In the wild, these individuals might have trouble finding mates and breeding, and species could become extinct.Reputable zoos accredited by the Association of Zoos and Aquariums and are held to high standards for the treatment of their resident animals. According to the AZA, accreditation means, official recognition and approval of a zoo or aquarium by a group of experts.A good zoo provides an enriched habitat in which the animals are never bored, are well cared for, and have plenty of space.Zoos are a tradition, and a visit to a zoo is a wholesome, family activity.Seeing an animal in person is a much more personal and more memorable experience than seeing that animal in a nature documentary and is more likely to foster an empathetic attitude toward animals.Some zoos help rehabilitate wildlife and take in exotic pets that people no longer want or are no longer able to care for.Both accredited and unaccredited animal exhibitors are regulated by the federal Animal Welfare Act, which establishes standards for animal care. Arguments Against Zoos From an animal rights standpoint, humans do not have a right to breed, capture, and confine other animals—even if those species are endangered. Being a member of an endangered species doesnt mean the individual animals should be afforded fewer rights.Animals in captivity suffer from stress, boredom, and confinement. No pen—no matter how humane—or drive-through safari can compare to the freedom of the wild.Intergenerational bonds are broken when individuals are sold or traded to other zoos.Baby animals bring in visitors and money, but this incentive to breed new baby animals leads to overpopulation. Surplus animals are sold not only to other zoos, but also to circuses, canned hunting facilities, and even for slaughter. Some zoos simply kill their surplus animals outright.The vast majority of captive breeding programs do not release animals back into the wild. The offspring are forever part of the chain of zoos, circuses, petting zoos, and the exotic pet trade that buys, sells, barters, and generally exploits animals. For example, an Asian elephant named Ned was born at an accredited zoo, however, he was later confiscated from an abusive circus trainer and finally sent to a sanctuary.Removing individual specimens from the wild further endangers the wild population because the remaining individuals will be less genetically diverse and may have greater difficulty finding mates.If people want to see wild animals in real life, they can observe wildlife in the wild or visit a sanctuary. (A true sanctuary does not buy, sell, or breed animals, but instead takes in unwanted exotic pets, surplus animals from zoos, or injured wildlife that can no longer survive in the wild.)The federal Animal Welfare Act establishes only the most minimal standards for cage size, shelter, health care, ventilation, fencing, food, and water. For example, enclosures must provide sufficient space to allow each animal to make normal postural and social adjustments with adequ ate freedom of movement. Inadequate space may be indicated by evidence of malnutrition, poor condition, debility, stress, or abnormal behavior patterns. Violations often result in a slap on the wrist and the exhibitor is given a deadline to correct the violation. Even a long history of inadequate care and AWA violations, such as the history of Tony the Truck Stop Tiger, does not necessarily ensure abused animals will be freed.Animals sometimes escape their enclosures, endangering themselves as well as people. Likewise, people ignore warnings or accidentally get too close to animals, leading to horrific outcomes. For example, Harambe, a 17-year-old western lowland gorilla, was shot in 2016 when a toddler accidentally fell into his enclosure at the Cincinnati Zoo. While the child survived and was not badly injured, the gorilla was killed outright.Petting zoos  have been linked with numerous incidents of  diseases  including E. coli, cryptosporidiosis, salmonellosis, and dermatom ycosis (ringworm). The Last Word on Zoos In making a case for or against zoos, both sides argue that theyre saving animals. Whether or not zoos benefit the animal community, they certainly do make money. As long as there is demand for them, zoos will continue to exist. Since zoos are likely an inevitability, the best way to move forward is to ensure that zoo conditions are the best possible for the animals that live in captivity and that individuals who violate animal care health and safety sanctions are not only duly punished, but denied any future access to animals.

Tuesday, December 17, 2019

AIDS Essay examples - 1537 Words

Research Paper: AIDS Did you know that in the United States of America the sixth leading cause of death in people from their mid 20’s through their mid 40’s is AIDS (Zuger, 2010)? AIDS stands for Acquired Immune Deficiency Syndrome and is a disease derived from the virus known as Human Immunodeficiency Virus. The immune system gets broken down when someone has AIDS and it is basically the highest form of HIV. When a person has HIV, the CD4 cells get infected and start to deteriorate and once the CD4 count is below 200, the person is considered to have AIDS rather than HIV (â€Å"Living†, 2005). Not many people know that AIDS is extremely prevalent in the world because it is not spoken about in society as much as it used to be when it first†¦show more content†¦Some women encounter vaginal itching, discharge, pain and irritation, which heighten the risk of passing on the virus to others (Cunningham, 2000). Though there are many signs and symptoms for HIV/AIDS, it is possible for a patient to have little to no symptoms at all within the first ten years of having it (Zuger, 2010). Having no symptoms is more of a curse than a blessing because if the person infected does not know they have anything wrong, they will not seek medical help. This is horrible considering it is better to start getting treated as soon as possible to stay as healthy as possible for longer while having HIV/AIDS. Another reason it would be better to have symptoms is because since it is attacking the immune system, it is destroying the lymph node glands that are trying to fight off the infection and the sooner a person can find out, the sooner they can start salvaging their lymph nodes so they can help fight off future, less severe infections. Not having any signs of HIV/AIDS is harmful because the weaker immune system a person has, the more likely it is for them to get something like pneumonia which is extremely lif e threatening even in someone who is healthy. Without taking an HIV test, it is impossible to determine whether or not these symptoms are because the patient is affected with HIV or if they have something else that is wrong. There are many tests that can be used to figure out if a person is infected but the most common one is theShow MoreRelatedHiv / Aids And Aids1356 Words   |  6 PagesJust about two decades ago, HIV/AIDS pandemic was the only thing that is mentioned in social media (Gus â€Å"Introduction to HIV/AIDS†). Proved to be originally from Sub Saharan Africa (S.S Africa) region, HIV/AIDS has spread throughout not only the S.S. Africa, but it eventually becomes the global disaster in the late 20th century (Gus). HIV/AIDS has gained attention from the media when the death many patients by the new emerging disease is reported in Europe and US (Satpathy 27). However, these casesRead MoreHiv / Aids And Aids Essay791 Words   |  4 Pages 1.INTRODUCTION There is a global trend that HIV/AIDS has prevailed the globe. According to the UNAIDS, at the end of the year 2015 there were approximately 36.7 million people around the world infected with HIV/AIDS including the estimated 2.1 million individuals worldwide who were newly infected in that year. The World Health Organization (WHO) indicates that a limit of 54% of HIV/AIDS individuals know that they’re infected. It also indicates that two thirds of the reported caseRead MoreThe Epidemic Of Aids And Aids1130 Words   |  5 PagesAIDS AIDS, also known as (acquired immunodeficiency syndrome) is definitely one of the most deadliest disease that has hit the Earth in all of human existence. With all the medicine that can help a person with this disease they still haven’t cured it. The ways that the AIDS cells can reproduce different kinds of AIDS cells, and plus the ways that a person can get the disease. These reasons are why AIDS are so far incurable for humanity. AIDS is a medical condition that a person has when their immuneRead MoreAids, Hiv, And Aids1726 Words   |  7 PagesAIDS and HIV in Africa Picture this: a young child who is very skinny, ribs and all other bones are showing through the skin, they are born with HIV. it then leads to AIDS, due to their parents. HIV is a Human Immunodeficiency Virus. If HIV is left untreated, it can lead to AIDS, which is an acquired Immunodeficiency Syndrome. In Nigeria, Africa millions of people have the disease of AIDS and HIV. There is not many treatment options or solutions for this serious issue that takes place all over theRead MoreHiv / Aids And Aids948 Words   |  4 Pagesliving with HIV/AIDS. In Swaziland, 42 per cent of women attending antenatal clinics are infected, with similar rates found elsewhere in the region. Many children are affected by the disease in a number of ways: they live with sick parents and relatives in households drained of resources due to the epidemic, and those who have lost parents are less likely to go to school or continue with their education.Studies in the regions of Southern Africa and South-East A sia have found HIV/AIDS to negativelyRead MoreAids : The Problem Of Aids1250 Words   |  5 PagesAlthough advancements in AIDS research have continued over the past 2 decades, the misconception that people can contract the AIDS virus from sharing a drink is still prevalent. Aids is a major issue throughout the world and kills many people. One of the problems with aids is that it can kill people. A current solution for aids is there are medicines that people suffering from aids take and these medicines increase a person with aids life span. A future plan for aids is to find a cure so that peopleRead MoreHiv / Aids And Aids1147 Words   |  5 PagesHIV/AIDS During the 1980’s, a very devastating infectious disease broke out in America, which is now known as the Acquired immunodeficiency syndrome (AIDS). Aids have been one of the most damaging and destructive diseases in history. The only reason behind the spread of the deadly disease- AIDS is lack of knowledge which has resulted in growing number everyday. â€Å"UNAIDS estimates that as of December 2000, there were an estimated 36.1 million people living with HIV/AIDS (34.7 million adults and 1.4Read MoreHiv / Aids And Aids1600 Words   |  7 Pagescontinue its battle with HIV, this leads to what is commonly known as Acquired Immunodeficiency Syndrome. HIV/AIDS is a common and devastating concern in many households, and has been a longstanding health issue affecting sub Saharan Africa. However, it should also be noted that countries around the world are all at risk of HIV/AIDS infection through the migration of people to their region. HIV/AIDS is a much more prominent health co ncern characterizing sub Saharan Africa because of the treatment of womenRead MoreHiv / Aids And Aids1474 Words   |  6 PagesEach individual’s experience with the contraction of HIV/AIDS varies in terms of being personal or family related. HIV/AIDS has been a longstanding health issue affecting sub Saharan Africa. However, countries around the world are all susceptible to having a heightened risk of HIV/AIDS infections spread to their regions through the migration of people. HIV/AIDS is a health concern characterizing sub Saharan Africa because of the treatment of women in society, extreme poverty resulting in the lackRead MoreHiv And Aids : Aids1606 Words   |  7 PagesINTRODUCTION Hello, today we are discussing HIV and AIDS. This disease is known as a severe decline in one’s immune system resulting in a decreased ability to resist infection and malignancy. A lot of people ask what the difference between HIV and AIDS is. HIV is the virus that causes the disease AIDS. With this being said, I will now discuss some objectives that that will be covered throughout this lecture that I hope will help guide you as well as help you have a better understanding of the progression

Monday, December 9, 2019

Coffee and Company Overview Starbucks free essay sample

Starbucks is an international company which was started in 1971 at Seattle’s Pike Place Market. Today, Starbucks operates in around 60 countries around the world, and they have more than 18,000 stores. Starbucks keep expanding the number of retail stores, and as a result it is the largest and most well-known coffee shop in the world. In 1987, Howard Schulz bought Starbucks, and the company really took off in a dramatic way, and has continued to be successful from that time until today. Howard Schulz was determined to make Starbucks into a â€Å"place for conversation and community,† and this idea influenced the Starbucks mission, which is â€Å"to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time. † Starbucks has been working to increase customer satisfaction by improving beverage taste, the speed of service provided, the friendliness of Starbucks employees, and by bringing forth new retail and beverage items constantly. To Starbucks, providing service is more important than the quality of coffee. Starbucks strives to provide quality customer service and create an inviting atmosphere and an exceptional cup of coffee. 1. Identify the controllable and uncontrollable elements that Starbucks has encountered in entering global markets. According to the text, the controllable elements are those which are within the organization and are eligible to controlling the operation of an organization, which includes the management, or more detailed business plans or strategies they are carrying. The controllable elements that Starbucks has encountered in entering global markets would be higher price in Italy, and their promotion. Starbucks spends just 1% of revenue on Advertisement of new launches. There are many uncontrollable elements such as competition, culture economic forces and political/legal forces. Organizations cannot control the uncontrollable elements, but they must learn to adapt to them or, in other words, must manage them. One of those elements Starbucks has encountered in entering global markets is that 14% of economy down turn in Japan. Starbucks also have to compete with local rivals where they offer drinks at similar fare in Japan and this could be also one of the uncontrollable elements. 2. What are the major sources of risk facing the company? Starbucks are facing problems of changing generation. After riding the wave of successful baby boomers through the 1990s, they faces an ominously hostile reception from its future consumers, the twenty- or thirty-somethings of Generation X. People in this generation do not feel like spending $3 for a cup of coffee. Some young generation just find the whole Starbucks scene a bit pretentious and they would rather go to Dunkin Donuts for cheaper coffee and food. A possible solution for this problem would be offering new facilities to their customers. Starbucks continues to try fundaental store changes, such as expanding a high-speed wireless Internet service to about 1,200 Starbucks locations in North America and Europe. This offer might make new generation think that it seems reasonable to pay $3 per cup. Starbucks executives hope such innovations will be helping surmount their toughest challange in the home market: attracting the next generation of customers. 3. Critique Starbucks’ overall corporate strategy. Even though Starbucks have many stores around the world, eight cities in the U. S. and Canada remained unaccessed. Since U. S. is the starter of Starbucks, the company should expand their business to all the cities. The more outlets they have the more sales they would have. Starbucks is one of the companies which use very few advertising expenses. They rarly advertise in media and focus more on word of mouth which seems to be working but the company would improve in a better way by advertising more in media and public. If they spend more money on advertising the company would raise more in sales such as bilboard ads, commercial and public posters. Moreover, they pay low for their employees which is considered as a problem within their company. By paying the employees with more high rate, it would motivate the emplooyees to work harder which will lead to high sales. 4. How might Starbucks improve profitability in Japan? Japan is one the countries in the world that have high a Starbucks consumer rates. However, the marketing strategy in Japan is improvable in many ways. First, the price positioning in is higher compared to other countries. A customer in Japan can only buy a small size coffee with the price where a customer in US can buy a grande coffee. This should be improved since the price in Starbucks is too high compared to other coffee shops in Japan. By reducing the prce, the sales would increase with benefits. Another problem is that Starbucks tend to have long waiting lines at many stores (unless it is not located in a very rural area) which can be a huge loss time for business people in Japan. Targeting those business people, they should launch an online ordering and pick-up system so that they can order without considering the time. Consumers would find the service useful to order online by reducing the time the consumers have to spend waiting in the line and for the coffee to be made. As a marketing strategy in Japan, Starbucks should offer services that fit into Japanese cultures and lifestyles.

Sunday, December 1, 2019

William Shakespeare Essays (588 words) - Titus Andronicus, Kings Men

William Shakespeare William Shakespeare was born in Statfordon-Avon, England in April 1564. The son of John Shakespeare a Glover and his mother Mary Arden who came of wealthy framing family. William Shakespeare was the eldest of three sons there were also four daughters, only one of his sisters out lived William. From when Shakespeare died there has been lots of books written about Shakespeare and his works. Such as Shakespeare in his Brie Lives written by Aurbery in the 17th century and Shakespeare Truth and Tradition written by Dr J. S. Smart in 1928. There have been many more but too many to list. Shakespeare grew up and developed a great sense of words and how to use them. He soon met a wife Anne Hathaway she was from a good farming family much like his mother was and soon they were married. In 1583 Anne had a baby girl Susanna and two years later she gave birth to twins Hamnet and Judith. Shakespeare they thought probably came to London because of this. Soon after he published his first text Greenes Attack in a Groats-worth of Witte. There is a great gap in when he wrote this play and the next one. Then in 1591 he started his career as a writer, during the years 1592-1594 when the theatres were closed because the plague. Shakespeare started to really write he wrote most of his erotic poems Venus and Adonis and The Rape of Lucrece from 1593 to 1594. Both of these poems there dedicated to the Earl of Southampton. (Im sure he was flattered) In the first period of writing for Shakespeare he developed his writing as much as he could ortho only two of the plays he wrote would be common knowledge to any bloke. He wrote play and poems like Titus Andronicus , The Taming of the Shrew and an early version of Hamlet. The playhouse that these productions there being watched in was built and owned by the father of the actor Richard Burbage up to 1597 then the expiry of the lease forced them out and they had the find a new playhouse. They eventually had to build a another playhouse on the south bank of the river. Witch is now famous and called the Globe with the massive expense that this need ed the father of Burbage decided that they needed people to help finance this operation. So he got partners to help with the cost one of the partners was William Shakespeare and even Richard Bubage was given a place in this fathers business. This was good for Shakespeare because he now had some funding so he could concentrate on writing. This period ended in 1594 With this change it brought about a great change in Shakespeare in the second period that lasted from 1594-1616 he started to write his greatest pieces such as Midsummer Nights Dream, Romeo and Juliet in 1596 and The Tempest, Henry viii witch was started in 1609 and finished in 1613. He lived modestly at his house in Silver Street witch is now famous he lived there from 1602-1606 and then he shifted to the south side to be near the Globe. William Shakespeare died in 1616 in Stratford he was berried in the chancel of the Holy Trinity and on his gravestone is inscribed. Good friends of Jesus, sake forebear To dig the dust enclosed here Blessed be the man who spares these stones And cursed be he who moves my bones Bibliography me Poetry Essays

Tuesday, November 26, 2019

Prescription Drugs Advertisement

Prescription Drugs Advertisement Introduction Prescription drug administration requires a personalized and individualized approach. When companies introduce advertisements into the process, they influence the patient’s agenda negatively and lead to the commercialization of a highly sensitive industry. Studies show that half of America’s population takes a minimum of one drug per day.Advertising We will write a custom essay sample on Prescription Drugs Advertisement specifically for you for only $16.05 $11/page Learn More Clearly, something is wrong if this is happening. Pharmaceutical companies should not advertise prescription drugs because the practice will damage the US medical system through poor physician-patient relationships, increased/ unnecessary drug use and excessive health costs. Why prescription drugs advertisement is dangerous Advertisements are not entirely unwelcome in the pharmaceutical industry. Many companies have been advertising over-the-counter drugs for a long time. However, drug authorities prohibited them from engaging in prescription drug advertisements. The FDA changed that rule in 1997 because of the assumption that advertising would provide consumers with much-needed information on their health. However, the reality of this assumption is now heavily contested. Challenges faced by physicians and other medical professionals are increasing. Medical expenditures dominate the country’s pharmaceutical advertisements of prescription drugs to consumers. It is startling that the country’s budget for FDA’s regulatory activities is approximately $2.4 billion, yet pharmaceutical businesses spend about $ 4.8 billion in prescription drug advertising (Gagnon Lexchin 284). If the administrators are complaining about rising health costs or inefficiency in the health systems, then prescription drug advertising could be a clear indication of misplaced priorities. Furthermore, the United States is a highly medicated society ; people use drugs just to get through their daily activities. One needs to analyze whether prescription drug advertisement accelerates this condition or reduces it. All these issues necessitate a thorough analysis of the moral, legal, ethical and economic issues prevailing in such campaigns. The advertisement of prescription drugs would damage physician and patient relationships. When consumers learn about a new drug from their television sets, they still require approval from their doctors to purchase the drug. Some patients become so convinced about a drug’s usefulness that they challenge their doctor’s judgment or credibility.Advertising Looking for essay on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More Instead of treating one’s doctor as an authority in medicine, the patient starts to think of him or her as an adversary. One example was an advertisement for a toenail. In the advert, the sponsoring company claimed that when certain creatures live in one’s toenails, then this would damage that part of the body. The firm essentially asserted that patients need to guard against these toenail complications by using their drugs. If a patient previews information on his or her television screen, and later develops complications with his or her toes, then he or she would be tempted to ask his or her doctor about the drug. The doctor would have to spend valuable time to explain to the patient that the toenail drug is quite risky (with regard to toxicity), immensely expensive, and unnecessary. He would have to convince the patient that no creature exists in his or her toes. It is wiser to spend this precious time on the actual problem behind the toenail complication, which could be diabetes, a vascular complication or a heart related issue rather than spending it on a false alarm. Clearly, these advertisements would undermine patient and physician relations. This woul d increase wastage of time during physician consultations and thus propagate inefficiency in the US medical system (Ziad Lyles 70). Not only does prescription drug advertisement lead to poor patient-doctor relationships, it also increases medical costs in the country. Pharmaceutical companies do not have to advertise affordable drugs because doctors would prescribe them in any case. However, the expensive ones are a different case. In fact, this advertising increases the uptake of expensive medication thus increasing healthcare costs in the country (Atherly Rubin 30). Prescription drug advertisements harm consumer’s health by promoting the use of unnecessary or wrong drugs. Consumers think that a drug advertisement differs from a conventional advertisement because the FDA has probably scrutinized it. Many clients operate under the assumption that the latter authority screens all prescription drug advertisements before publicly displaying them. They also think that the neces sary risks in the advert have all been highlighted. The FDA cannot scrutinize all advertisements; therefore, consumers end up taking drugs that they do not fully understand. Furthermore, one must look at the overall effect of these promotions. The prescription drug industry causes many consumers to believe that they require long term drug treatment for minor complaints. As a result, a number of consumers may continue to use those drugs even when the drugs are not necessary. This leads to drug overuse and an increase in healthcare expenditure, too. The advertisements heighten the demand for drugs based on the effectiveness of their promotional campaigns rather than the country’s health needs. Commercialization of the drug industry would be too detrimental to the health system to ignore.Advertising We will write a custom essay sample on Prescription Drugs Advertisement specifically for you for only $16.05 $11/page Learn More Some individuals argue that prescription drug advertisements have an educational value. They claim that the promotions inform the public about all the possible alternatives they can use to cope with or treat their disease. However, this reasoning is inaccurate because the information comes from a non neutral body. Talking about the merits of the drug instead of its risks is in the best interest of the pharmaceutical company. Most of these advertisements tend to downplay the risks associated with their drugs. One only needs to look at case studies of companies that advertise their drugs such as Vioxx. The manufacturer recorded a 20 million increase in sales after advertisements had been commenced. Many Americans responded to the drug advertisements without necessarily understanding all the health implications involved. After this surge in Vioxx use, scientists discovered that the drug increased the risk of getting a stroke or heart attack by one hundred percent. If the advertised information came from a neutra l body that talked about general health conditions, then the point would be valid; however, since the advertisement only focuses on one brand, then the possibilities of bias are simply too high. Companies that advertise their prescriptions do not care much about health-related goals; most of them are profit-driven. These advertisements could never replace a doctor’s guidance and advice. Furthermore, the concerned companies never talk about their state of approval or the stage of drug development. Consequently, consumers may be misinformed about the drugs (Martinez Lewis 110). One also has to look at the nature of those advertisements in order to understand their non educational value. A number of them are highly emotive; instead of appealing to consumer’s rational side, most of them focus on the emotive one, which undermines their legitimacy. It is too difficult to balance the commercial imperative with the public’s needs. In most cases the commercial imperativ e always takes over. Therefore, the educational value of these drug advertisements is highly questionable. Other supporters of prescription drugs also believe that prescription drugs would lead to better technology use in the pharmaceutical industry. They achieve this by informing clients about new treatments or innovations. Therefore, these supporters believe that prescription drug advertising encourages greater innovation. However, this argument is weightless when one looks at current budget allocations in the drug manufacturing industry. Pharmaceuticals in the US dedicate 13.4% of their budget to research and development. Many of them spend 24.4% of their revenue on advertisements and other promotional activities. Therefore, one can argue that these advertisements lead to misplaced priorities. Instead of focusing on better alternatives or products, companies now dwell on marketing their products. This is an inefficient method of using the country’s healthcare resources.Adv ertising Looking for essay on health medicine? Let's see if we can help you! Get your first paper with 15% OFF Learn More Conclusion The cost of America’s expenditure is going up because consumers are buying expensive and unnecessary drugs. Furthermore, the advertisements are changing the physician-patient relationship by making it adversarial in nature. This causes wastage of time during healthcare treatment thus promoting inefficiencies. The biased nature of the adverts neutralizes any potential positive effects they create, such as educating the public. Prescription drugs, therefore, undermine the healthcare system by promoting drug overuse and thus commercializing the health system. Audience The audience consists of all those entities that support prescription drug use such as pharmaceutical drug owners as well as drug manufacturing associations, advertising associations, the Food and Drug Administration, some physicians and medical professionals who support prescription drug advertising, and consumer rights groups such as Americans for Free Choice in Medicine. Atherly, Adam Rubin, Paul. à ¢â‚¬Å"The cost effectiveness of direct-to-consumer advertising for prescription drugs.† Medical care research and review 2.3(2009): 20-41. CQ researcher. Web. Gagnon, MarcAndre Lexchin, Joel. â€Å"The cost of pushing pills: a new estimate of pharmaceutical promotion expenditures in the United States.† Public Library of Science Medicine, 13(2008): 280-289. CQ researcher. Web. Martinez, Lourdes Lewis, Nehama. â€Å"The role of direct-to-consumer advertising in shaping public opinion surrounding prescription drug use to treat depression or anxiety in youth.† Health Communication 14(2009): 105-123. Print. Ziad, Gellad Lyles, Kenneth. â€Å"Direct to consumer advertising pharmaceuticals.† American Journal of Medicine 13.4 (2007): 67-83. Print.

Saturday, November 23, 2019

How to Write a Personal Narrative

How to Write a Personal Narrative The personal narrative essay can be the most enjoyable type of assignment to write because it  provides you with  an opportunity  to share a meaningful event from your life.  After all, how often do you get to tell funny stories or brag about a great experience and receive school credit for it? Think of a Memorable Event   A personal narrative can focus on any event, whether it is one that lasted  a few seconds or spanned  a few years. Your topic can reflect your personality, or it can reveal an event that shaped your outlook and opinions. Your story should have a clear point. If nothing comes to mind, try one of these examples:   A learning experience that challenged and changed you;A new discovery that came about in an interesting way;Something funny that happened to you  or your family;A lesson you learned the hard way. Planning Your Narrative Start this process with a brainstorming session,  taking a few moments to scribble  down several memorable events from your life. Remember, this doesn’t have to be high drama: Your event could be anything from blowing your first bubble gum bubble to getting lost in the woods. If you think your life doesnt have that many interesting events, try to come up with one or more examples for  each of the following: Times you laughed the hardestTimes you felt sorry for your actionsPainful memoriesTimes you were surprisedScariest moments Next, look over your  list of events and narrow your choices by selecting those that have a clear chronological pattern, and those that would enable you to use colorful, entertaining, or interesting details and descriptions.   Finally, decide if your topic has a point. A funny story might represent irony in life or a lesson learned in a comical way; a scary story might demonstrate how you learned from a mistake.  Decide on the point of your final topic and keep it in mind as you write. Show, Don’t Tell   Your story should be written in the first-person point of view. In a narrative, the writer is the storyteller, so you can write this through your own eyes and ears. Make the reader experience what you experienced- not just  read what you experienced. Do this by imagining that you are reliving your event. As you think about your story, describe on paper what you see, hear, smell, and feel, as follows: Describing Actions Dont say: My sister ran off. Instead, say: My sister jumped a foot in the air and disappeared behind the closest tree. Describing Moods Dont say: Everyone felt on edge. Instead, say: We were all afraid to breathe. Nobody made a sound. Elements to Include Write your story in chronological order. Make a brief outline showing the sequence of events before you begin to write the narrative. This will keep you on track. Your story should include the following: Characters: Who are the people involved in your story? What are their significant character traits? Tense: Your story already happened, so, generally, write in the past tense. Some writers are effective in telling stories in the present tense- but that usually isnt a good idea. Voice: Are you attempting to be funny, somber, or serious? Are you telling the story of your 5-year-old self? Conflict: Any good story should have a conflict, which can come in many forms. Conflict can be between you and your neighbor’s dog, or it can be two feelings you are experiencing at one time, like guilt versus the need to be popular. Descriptive language: Make an effort to broaden your vocabulary and use expressions, techniques, and words that you don’t normally use. This will make your paper more entertaining and interesting, and it will make you a better writer. Your main point: The story you write should come to a satisfying or interesting end. Do not attempt to describe an obvious lesson  directly- it should come from observations and discoveries. Dont say: I learned not to make judgments about people based on their appearances. Instead, say: Maybe the next time I bump into an elderly lady  with greenish skin and a large, crooked nose, Ill greet her with a smile. Even if she is clutching  a warped and twisted  broomstick.

Thursday, November 21, 2019

Constitutional and Administrative Law Coursework Essay

Constitutional and Administrative Law Coursework - Essay Example Griffith (1985) is extremely decisive of the comprehended deficiency of rule within Government sections. He commented that indispensable political reformation is crucial to hold back prerogative powers in any Department. Prerogative powers exist even now and it is very difficult to spot those powers precisely. For example in R v Home Secretary2 the court acknowledged the reality of a prerogative power, to preserve peace in the land and which had prior to this not been identified. Much of the constitution is principle and not law. For instance the powers of the Prime minister, as they are not law are uncontrollable by courts. This results in some doubts with regard to whether the courts are constantly eager to make certain that the government maintains its legal powers. According to Elliott & Quinn (1998, 368) "The Home Office is just one department responsible for British laws. The Law Officers' Department and the Lord Chancellor's Department also contribute to law reform. All cases brought up by the police for trial must be now taken up by the Crown Prosecution Service which is maintained by the Director of Public Prosecutions and they are answerable to the Attorney General and Solicitor General". The Criminal Injuries Compensation Scheme was a source of challenges and unavoidable especially in cases where huge sums of public money were dispersed to victims of crime. This was carried on via a non-statutory process which was governed by ministerial rules of thumb, without proper judicial purpose, or clear appellate rights (Harlow and Rawlings 1984, 388-398). After the turning point decision of R v Criminal Injuries Compensation Board3 (CICB), which demonstrated that decisions of the CICB were reviewable and set the bases for the present review of the prerogative in common. Wade (1989, pp.59-60) debated that damages of the dupes of crime does not amount to exercise of a correct prerogative at all. The reason is that it is not different in role to the institution of a private trust. This view powerfully prefers Blackstone's stress on the 'singular and eccentrical' quality of true prerogative power to the account presented by Dicey based on its discretional character (Munro 1987, ch. 8). Nevertheless, the outlook that reimbursement is prerogative theme since it is non-statutory, and is also similar to the allocation of crown payment, is too acutely entrenched in the judicial awareness to be deserted now. A V Dicey specifies the Royal prerogative as "The residue of discretionary or arbitrary authority, which at any given time is legally left in the hands of the Crown". 4 William Blackstone on the other hand identifies the prerogative more firmly. He states that prerogative powers are those powers which "the King enjoys alone, in contradistinction to others, and not to those he enjoys in common with any of his subjects".5 Lord Parmoor in the De Keyser's Royal Hotel case of 1920 agreed with Blackstone's opinion of the prerogative powers.6 But Lord Reid in the Burmah Oil case of 1965 did not agree with this idea.7 The range of the Royal prerogative power is disgracefully difficult to decide. It is obvious that the continuation and degree of the power is a subject of common law. This makes the

Tuesday, November 19, 2019

Growth through Internationalisation among Entrepreneurial Firms Essay - 1

Growth through Internationalisation among Entrepreneurial Firms - Essay Example It is evidently clear from the discussion that an international strategy can be successful only when there is a strong understanding about different behaviours, beliefs, business strategies and values of other firms across the globe. Innovation can be stated as the most important tool for entrepreneurs. Through innovative strategies an entrepreneur can acquire desirable market share and generate high profit margins. This study shall reveal the ways in which internationalization as a growth strategy has supported entrepreneurial firms. Apart from being aligned with corporate social responsibility, entrepreneurs must have an inclination towards innovation and maintaining quality. A theoretical background will be included in this study so as to highlight the importance of internationalization growth strategy for companies. The findings of this research paper will outline the growth path of entrepreneurial firms that has adopted internationalization strategy. There are some limitations a nd future research considerations also encompassed in this study. The major aim of this study is to highlight the importance of internationalization in growth of entrepreneurial firms. This study will encompass various dimensions of internationalization strategy. Objectives of the study can be classified as: According to Byrne and Popoff, internationalization can be defined as one of the business strategies which are adopted by entrepreneurs so as to achieve long-term success. Entrepreneurs usually focus on domestic market but to retain their market position the best mechanism is to target global markets. An international strategy basically means that there are scattered subsidiaries internationally and all of them act as local companies with no such support from parent company. As stated by Carnegy, global strategy often leads to wide array of corporate strategies with a little adaption to business environment. The major challenge in this process is to incorporate one common strate gy that can be implemented across the globe.

Sunday, November 17, 2019

Everyone can learn from their mistakes Essay Example for Free

Everyone can learn from their mistakes Essay The circumstances when the two characters first meet are quite different. When we first meet Pip he is an innocent young boy. He is crying when he meets the convict. He is said to be a small bundle of shivers. This makes Pip appear small, weak, scared and lonely. But Abel Magwith is a dark and lonely person who is a dare devil and an escaped convict he is said to be a fearful man with a great iron on his leg. The circumstances are different in chapter 39 than in chapter one. Pip is now a man and Abel Magwith is a lot different, when the two characters first meet, Abel is a fearful man and Pip is angel like, but now Abel is nicer, he is still a convict on the penalty of death, but is nicer towards Pip. The setting in the first chapter is eerie and builds suspense. The writer says the dark flat wilderness, the fact that it is dark shows that the air is consumed by fear and unawareness. Also the word wilderness shows that the area was unsightly and not unmanaged plus it shows that the area would be scary and unknown to both Pip and to the reader. But in chapter 39 the setting is quiet and a lot brighter. The surroundings are lighter and the characters are happier. They also show a grave contrast of Pip as a boy to when he is a man. The settings in the two chapters give the reader different views on the characters. The settings in chapter 1 give Pip an effect of an innocent little boy who cries a lot, and it makes Abel Magwith appear an old, dark man that bullies and threatens little kids. And in chapter 39, Pip appears stronger, no longer scared of the convict. Abel appears older, he seems scared, in one part he breaks out in tears, that shows that he is no longer evil and is now more emotional which helps Pip be less scared of him. Dickens uses language to really emphasize the presentation of the characters. Ill cut your throat, that line from the convict in Chapter 1 creates the impression that he is an evil and threatening man. But in chapter 39 he breaks out in tears and says to Pip that hes been sending all his money to him, to make a gentleman out of him. That creates an impression that he has changed, become more emotional and is no longer evil. In Pips line Dont cut my throat, sir, pray dont do it, sir, it shows that he is a weak little boy who prays for his life not to be taken from him. But now he is a man, a lot has changed for him; he is stronger and no longer scared of Abel Magwith. The relationship between the two characters changed in the two chapters. In the first chapter when Pip and Abel first meet, Pip is afraid of him because he is a very threatening man. But, in chapter 39 Abel appears less threatening; he is still an escaped convict but has appeared to have changed his ways. Overall, I think the story is about a lot more than just a young boy and a convict. I believe Dickens is trying to give a message to the reader. I think that the message he is trying to give is that everyone can learn from their mistakes and everyone has a good and bad side. The man had done wrong he was a convict but he has changed his ways and helps to aid the little boy, by sending him money, proving he has a good and caring side.

Thursday, November 14, 2019

courage :: essays research papers

Courage Courage is moral strength that allows us to withstand hardships and fear. People believe that courage implies firmness of the mind and will in the face of danger or extreme difficulty. Muhammad Ali the famous boxer jumped over all the hurdles that were in his way to his success, and he did not give by keeping is courage. Courage allows us through many difficulties and helps us get over our fear. Many times in life we find ourselves entangled in many problems, and the solution to that is courage. Few years back I felt very troubled because of personal problems. I was aggravated and I thrust my head into my hands and wept. I kept repeating to myself , â€Å"I can’t do it,† but another voice screamed in my head , â€Å" Yes you can,† and I realized that it was my courage speaking. I rose up looking very ambitious because I knew that I would face my problems head on. Stephen writes,â€Å"Still he climbs and you start to understand how Erik learned to face the world.† Despite all the limitations Erik faced, he continued with his desires and didn’t back down. Even though he was physically limited, he did not let himself feel dejected. I can understand the difference Erik made for himself by not letting others put him down. I felt the difference just like Erik did because I to, didn’t let the bad situations get to me, and I also used my cou rage like Erik did. Fear is something that we often find ourselves associated with, and courage helps us surpass it. I have always been afraid of swimming, and one day I found myself in a situation in which I had to go into a pool. I slowly made my way down as I counted, â€Å"first step, second step, third step†¦ oh, my gosh, I can’t believe I’m doing this.† Slowly, I found myself enjoying my short swim, and I had fantastic time because I conquered my fear by using courage. Teresa says, â€Å"I want to jump†¦and swim somewhere, safe.† Teresa was afraid of what people say about her disability and that’s why she felt ashamed in front of Jaime’s presence.

Tuesday, November 12, 2019

What Is Meant by International Business Ethics

While business ethics emerged as a field in the 1970s, international business ethics did not emerge until the late 1990s, looking back on the international developments of that decade. Many new practical issues arose out of the international context of business. Theoretical issues such as cultural relativity of ethical values receive more emphasis in this field. Other, older issues can be grouped here as well. Issues and subfields include: The search for universal values as a basis for international commercial behavior. Comparison of business ethical traditions in different countries. Also on the basis of their respective GDP and [Corruption rankings]. Comparison of business ethical traditions from various religious perspectives. Ethical issues arising out of international business transactions; e. g. bioprospecting and biopiracy in the pharmaceutical industry; the fair trade movement; transfer pricing. Issues such as globalization and cultural imperialism. Varying global standards – e. g. the use of child labor. The way in which multinationals take advantage of international differences, such as outsourcing production (e. g. clothes) and services (e. . call centers) to low-wage countries. The permissibility of international commerce with pariah states. Foreign countries often use dumping as a competitive threat, selling products at prices lower than their normal value. This can lead to problems in domestic markets. It becomes difficult for these markets to compete with the pricing set by foreign markets. In 2009, the International Trade Commission has been researching anti-dumping laws. Dumping is often seen as an ethical issue, as larger companies are taking advantage of other less economically advanced companies. A business has moral duties that extend well beyond serving the interests of its owners or stockholders, and that these duties consist of more than simply obeying the law. A business has moral responsibilities to so-called stakeholders, people who have an interest in the conduct of the business, which might include employees, customers, vendors, the local community, or even society as a whole. Stakeholders can also be broken down into primary and secondary stakeholders. Primary stakeholders are people that are affected directly such as stockholders, where secondary stakeholders are people who are not affected directly such as the government. They would say that stakeholders have certain rights with regard to how the business operates, and some would suggest that this includes even rights of governance. Local culture affects ethical issues greatly because this entails managing two cultures, looking at the fact that a French organization moving production to Nigeria will encounter cultural and language barrier. In Nigeria been a multilingual society, civil service employment is done on quota system, as such positions created may be filled by unqualified candidates were as more qualified personnel may be left out. This is contrary to a French culture were the best hands gets the job. Another ethical issue involves the standard of conducting business in multinational corporations. The US congress and the Securities and Exchange Commission consider it unethical for corporations to make payments to government officials of other countries to promote trade. However, in many countries, for an organization to effectively operate, you need to pay government official usually called kick back. For example the case of Halliburton raised by US congress about their activities in Nigeria.

Sunday, November 10, 2019

A View from the Bridge: the Opening Scene Essay

The opening scene of Act Two marks the dramatic turning point of the play. In this scene, Catherine confronts Rodolfo over Eddie’s allegation that Rodolfo only wants to marry Catherine to be an American. However it is soon revealed that Rodolfo truly loves her. The two characters sleep together for the first time, a fact that Eddie finds out when he returns home drunk, which results in a devastating confrontation between the central characters. The seriousness and the intense emotions displayed in this scene, plus Arthur Miller’s use of dramatic devices, make this scene very dramatically effective. It is a turning point in the play because it is the first time Catherine and Rodolfo sleep together, symbolising Catherine’s transformation from a â€Å"little girl† to a grown woman; and Catherine’s ties with Eddie have finally cut as she chooses Rodolfo over Eddie. In this scene, Eddie also confronts his feelings towards Catherine as he kisses her in a fit of rage, passion and desire. This scene opens up with Alfieri’s narration. He tells the audience that Catherine and Rodolfo are â€Å"alone† in the apartment for the first time. The fact that they are alone suggests something is going to happen and sets the scene and create tension because the two characters are alone in a cramped flat without anyone to interfere and no other witnesses except the audience. The cramped apartment is dramatic device which is more obvious on stage ? the dining room is the focus of the actions, the small, claustrophobic space increases tension between the characters. The character of Alfieri serves two functions. In the play, Alfieri is the narrator, who tells the audience the story of Eddie Carbone in flashbacks, and therefore constantly reminds the readers of the tragedy that is yet to come. However he also acts as an actual character in the play ? the role of the wise lawyer, whom Eddie seeks advice from. A narrator is a typical dramatic device used often in plays, dating back to Greek tragedy, which is the style this play is written in. Catherine asks Rodolfo is he is hungry, instead he replies â€Å"not for anything to eat†. This suggests Rodolfo’s desire for Catherine and further emphasis what might happen now they are alone together. This makes the audience wonder and curious, about Rodolfo and Catherine, and also about Eddie’s reaction when he finds out. Catherine starts to ask Rodolfo a series of questions about the options of the two of them living in Italy. At first Rodolfo thinks Catherine is joking as he is smiling, as he does not know the real question Catherine is asking him. However, we as the audience understand she is testing him to see if he only wants to marry her to be an American. This is an example of dramatic irony which Miller uses to create tension and suspense as the audience wonder how Rodolfo is going to react and whether he will figure out Catherine’s true intention. We are also kept in suspense as we wait to see if Rodolfo really loves Catherine. As Rodolfo realises Catherine’s seriousness, stage directions describes that his smile â€Å"vanishes† and he is â€Å"astonished† at Catherine’s request and he walks to her â€Å"slowly†. From here, it is clear that Rodolfo recognizes something is wrong and the tension is heightened as his previous joking mood has gone and is moving onto a more unpleasant topic. Rodolfo tries to persuade Catherine by commenting Italy as having â€Å"no money†, â€Å"no business † and â€Å"nothing† and though Italy is beautiful, â€Å"you can’t cook the view†. This quote shows Rodolfo’s maturity and his understanding of reality and that he is not blinded by a mere pretty surface. As Catherine continues to pursue the idea of living in Italy, Rodolfo becomes increasingly frustrated: â€Å"There’s nothing! Nothing, nothing, nothing. † We see the characters are more emotionally charged as the argument continues; Rodolfo becomes more angry and irritable as the tension builds up, and the audience tense up as the calmer atmosphere is now disturbed by something more exciting. Finally, Catherine confesses she is â€Å"afraid of Eddie† here. This is the first time she admits her fear of Eddie and his actions to the audience, which marks another turning point of the play ? she no longer sees Eddie as a non-threatening, kind man she thought he is. There is a slight pause after Catherine’s admission. This creates tension and allows time for Catherine’s confession and is a hint to the impending tragedy sink in. However, even after this, Catherine persists with her questioning, which eventually leads to Rodolfo’s realisation: â€Å"This is your question or his question? † Therefore the penny drops as the truth comes out. From this point on, the characters confront their true feelings and give the audience further insight into the characters’ inner emotions. This quote also shows that Rodolfo is not the naive, innocent boy portrayed and seen by other earlier in the play? He is quite witty and intelligent and knows when something is going on. Rodolfo is â€Å"furious† at Eddie’s accusation of him and explains that the only reason he wants to â€Å"be an American so I can work†. This shows Rodolfo is realistic and is not just an impressionable, young, starry-eyed boy who loves America so much. This corresponds with earlier in the play with his â€Å"you can’t cook the view† speech. From here, we see another more mature, responsible side of him. This also touches on the theme of family and responsibility?  two of the things that are significant in the Italian traditions. These are shown through the way Rodolfo says that he cannot bring Catherine from a rich country to a poor one; otherwise he would be a â€Å"criminal† â€Å"stealing† her face when he cannot afford enough food for her as he would be responsible for her well-being. Catherine is â€Å"near tears† and Rodolfo is â€Å"furious† as the argument progresses. This makes the scene more dramatic as we see the characters’ emotions are displayed so raw and vividly in this scene, as indicated in the stage directions. Catherine describes Eddie as â€Å"mad all the time and nasty†, which contrasts with her earlier comments of â€Å"the sweetest guy† and â€Å"good†. This reveals that Catherine loves Eddie very much but at the same time is afraid of him as she admits herself. This paradox illustrates Catherine’s emotional turmoil and complex feelings. It also suggests that she too, knows something is wrong with Eddie’s over-the-top rage and fury about the idea of her and Rodolfo together, further emphasised by Rodolfo’s suggestion that Eddie will â€Å"spank† Catherine if she disobeys him ? that there is something dark and primal in Eddie’s feelings for Catherine. Catherine denies she is a naive â€Å"baby† like everyone thinks, which reminds us that Catherine is caught in the crossfire and has to do what everyone else’s expectation of her. However, she continues to defend Eddie as she criticises Beatrice of not being a good wife and woman to Eddie, unlike the way she can because she can â€Å"tell† and â€Å"know† what Eddie wants and needs. This almost peculiar comment deepens the audiences’ sense of unease as we suspect that something inappropriate is going on between Eddie and Catherine and that Eddie’s feeling may possibly be reciprocated. Rodolfo does not seem to realise this as he persuades Catherine to leave Eddie. Catherine then tries to change the topic and instead tells Rodolfo to â€Å"hold† and â€Å"teach† her. This shows Catherine is inexperienced. However alternatively, it can mean that she is manipulative ? when the conversation is not turning out the way she wants to, she cunningly changes the topic using her sexuality. This contrasts with the previous impression the audience have of her and suggests that she is not the saint that we think she is. She cries â€Å"softly† as Rodolfo gently leads her to the bedroom ? thus completes Catherine’s transformation from a â€Å"little girl† to a woman. It signifies Catherine’s choice of Rodolfo over Eddie as she loses her virginity to Rodolfo ? something she can never claim back, parallel to the fact she can not go back to Eddie anymore. Her ties have finally been cut. This significant event also means tragedy is inevitable as the audience know all hell will break loose when Eddie finds out. There is a little pause between the part when Rodolfo leads Catherine to the  bedroom and Eddie’s confrontation with them. During this part, no speech is spoken; it only shows Eddie’s return. This gives the audience some breathing space as tension slows down a little and to give time for the audience to prepare for the revelation Eddie is about to find out. Eddie returns home â€Å"drunk†, which creates tension as the audience anticipate trouble, and the fact that he is drunken means his behaviour would be even more aggressive and unpredictable and then making his confrontation with Rodolfo and Catherine more dramatic. Eddie sees Catherine first; the situation appears to be calm, though awkward and uneasy because the audience know that a huge thing has just happened and the calmness is just the calmness before the storm and we wait anxiously for the dreadful truth to dawn on Eddie. According to the stage direction, Rodolfo comes out of the bedroom second. Eddie sees him and his arm â€Å"jerks slightly in shock†. Rodolfo nods to him â€Å"testingly†. Eddie jerks his arm in shock implies he realises what has happened. He is in astonishment and disbelief. Rodolfo reminds the audience that Beatrice is out, which means there is no one to act as the peace-maker?  there are only three of them alone in the small, claustrophobic apartment where the atmosphere is tense and uncomfortable. There is a pause as Eddie let the revelation to sink in. the pause creates suspense as the audience wait for his catastrophic reaction. Instead, however, Eddie just tells Rodolfo to â€Å"get outa here†. A simple, short command without any explanation or discussion. This amplify the uneasiness in the atmosphere as his reaction seems strangely still to the awful knowledge he just learned, the audience are surprised by this and wonder what will happen next. Eddie grabs her arm as Catherine starts to go. This is the start and a hint to the conflict that is yet to come. Catherine starts to go. Catherine is â€Å"trembling with fright†, shows that she is really scared. She â€Å"frees her arm†, suggests that she is standing up to Eddie finally. She speaks in short sentences, creating a fast pace and urgency atmosphere Eddie tries to regain the control of the situation by commanding Catherine: â€Å"You ain’t going anywheres. â€Å" He desperately tries to make Catherine stay by use the last bit of his power to control her. When Catherine disobeys, he â€Å"draws her to him† and â€Å"kisses her on the mouth† as Eddie finally confronts his desire and feeling for Catherine. The kiss suggests there is something of a sexual desire in Eddie’s feelings, not just the simple possessiveness some fathers have of their daughters. Eddie asks Rodolfo what he is â€Å"gonna be†, thus challenging him, with Catherine as the winner’s price. Rodolfo squares up to Eddie and accept the challenge â€Å"with tears of rage†, suggesting his ego has been bruised badly. He â€Å"flies at him in attack†, which shows Rodolfo’s extreme rage at the fact Eddie has just kissed Catherine and his challenge of his manliness. However, Eddie humiliates him further as he â€Å"pins his arms, laughing, and suddenly kisses him†. This kiss is very sudden and unpredicted, so it is very shocking for the audience and we are incredulous at Eddie’s actions. This kiss is a very extreme action and we slowly realise that it is used to humiliate Rodolfo, questioning his manliness and an attempt Eddie makes to confirm his suspicion of Rodolfo’s sexuality. Catherine â€Å"tears â€Å"at Eddie’s face, while Eddie stands there with â€Å"tears rolling†. This is the point where Eddie realises he has lost and this is the point where he realises Catherine is gone from him. The audience sympathises with him because we know he truly loves Catherine and he has just lost everything he holds dear. However, he still tries to gain the control of the situation and he and Rodolfo are almost frozen with anger: â€Å"They are like animals that have torn at one another and broken up without a decision, each other waiting for other’s mood† This description compare Rodolfo and Eddie as â€Å"animals†, suggest something dark, terrifying and primal in the situation, which makes the audience feel uneasy and uncomfortable. When Eddie breaks the silence, he tells Rodolfo to get out and tells him to â€Å"watch your step, submarine. † â€Å"Submarine† is slang for an illegal immigrant. This is a warning to Rodolfo and a hint to what is going to happen. From this point on, it is clear to the audience that tragedy is inevitable because it seems that Eddie will go as far as to betray his family and report the brothers to the Immigration Bureau. We also know that if Eddie does do that, the consequence will be devastating, as foreshadowed by the Vinny Bolzano story from the very earlier on of the play. Eddie ends this act with a dreadful warning, which create suspense as to what he is going to do and grabs the audience’s attention as we wait to see his next actions even though we already suspect what he is going to do. In conclusion, the opening scene of Act Two is one of the most important and dramatic points of the play. Throughout the first act, Arthur Miller tells us of Rodolfo and Marco’s arrival and sets up the steps leading to the play’s climax ending. In Act One, the audience see the growth of Eddie’s paranoia and jealousy, slowly accumulating to his final outburst. The incident in this scene: Rodolfo and Catherine sleeping together is the final push that sends Eddie over the edge and promote him to report the cousin to the Immigration Bureau. It is in this scene Eddie’s patience runs out and in this scene he realises he has lost Catherine to Rodolfo. He confronts his feelings by kissing Catherine and humiliates Rodolfo with the shocking kiss. This scene is full of emotions which are displayed vividly to the audience through the characters’ actions and speech. The emotions grab the audience attention because we care about the characters and curious about what is going to happen.

Thursday, November 7, 2019

Dont Pay for Play Essay

Dont Pay for Play Essay Dont Pay for Play Essay zyblee Don't Pay for Play! Does someone who gets to go to college for free, never having to pay a penny deserve to be paid for playing college sports? No, paying college athletes is just a bad idea. â€Å"There are way too many logistical, economic, and legal hurdles that would have to be erased before college athletes could ever be paid† (Ryder). The numbers that ESPN gives can be a little deceiving. Although popular sports such as football and basketball bring in millions of dollars, for most universities that money is hardly enough to cover their department cost (Ryder). College athletes are playing their favorite sport at state of the art facilities in front of thousands of fans and get an education for free, so why would they be paid? Powerhouse schools such as Ohio State get tons of revenue every year and that doesn't even cover the schools budget. â€Å"There are many schools that lose money every year so how could they pay their students on top of giving them free tuition† (Ryder). So therefore the more money the school has the more money the athletes would get paid and that would be unfair in recruiting. With the ridiculous amount of time college athletes spend on school and their sport they have no time for a job and not every kid has wealthy parents that can just send them money every week. This makes it hard for some athletes to pay for living expenses and entertainment such as bills, clothes, entertainment, etc. (rose 48).â€Å"My solution of providing student athletes $2,000 per semester will at least offer these kids a drop in the bucket†(rose 48). There are many reasons why college athletes feel like they need to be paid and some of them have a valid point, but there are just too many things that would be unfair in the payment of college athletes. Football and basketball are obviously the favored sports on most campuses, but kids work just as hard in other sports and their programs don't make enough money to pay them the stipend that the major sports could pay their athletes (Pheifer). Certain players are more popular than others and certain sports are more popular than others so people know there would be a lot of arguing and controversy. Schools like USC and Stanford have all the money so in theory all the kids would go to schools like that wouldn't they? One of the major reasons paying players to play is because of what it would do to recruiting and competition. If the rich schools kept getting great players and winning then they would keep getting richer and the other schools would keep getting poorer. Students earn a free tuition which over the course of 4 years can exceed $200,000, they are also provided with housing textbooks, food and academic tutoring. When they travel to road games, they are given perdiems for meals (Davis). â€Å"They also get coaching, training, game experience and media exposure they earn in their respective† (Davis). So you can talk about how they can’t have a job with their low amount of free time but they have so many benefits that it over rides all those arguments. There is an argument between the value of a scholarship and what a student-athlete actually needs (Davis). There is a gap between this and many people in college sports think that the scholarship model should be met to close this gap (Davis). The problem is this gap is in all sports, for all athletes so it would have to be fixed. This fix would be very timely and expensive. But at least people are thinking of ways to make college athletes needs be met without straight up paying them. Let’s talk about how unfair it would be to pay certain players and sports more money again. The football team brings in more revenue than the volleyball team, but that’s why NFL players get paid big bucks and there is not a professional volleyball league to be found (Geisler). â€Å"Picking one sport over another is fine when youâ €™re working in the free market as an entity, as professional sports teams and leagues do† (Geisler). You cannot give players

Tuesday, November 5, 2019

Memorize the First 20 Elements on the Periodic Table

Memorize the First 20 Elements on the Periodic Table If you take a chemistry class there is an excellent chance you will be required to memorize the names and order of the first few elements of the periodic table. Even if you dont have to memorize the elements for a grade, it is helpful to be able to recall that information rather than look it up every time you need it. Memorize Using Mnemonic Devices Here is a mnemonic you can use to help make the memorization process easier. The symbols for the elements are associated with words that form a phrase. If you can remember the phrase and know the symbols for the elements then you can memorize the order of the elements. Hi! - HHe - HeLies - LiBecause - BeBoys - BCan - CNot - NOperate - OFireplaces - F New - NeNation - NaMight - MgAlso - AlSign - SiPeace - PSecurity - SClause - Cl A - ArKing - KCan - Ca List of the First 20 Elements You can devise your own way of memorizing the first 20 elements. It may help to associate each element with a name or a word that makes sense to you. Here are the names and symbols of the first elements. The numbers are their atomic numbers, which is how many protons are in an atom of that element. Hydrogen - HHelium - HeLithium - LiBeryllium - BeBoron - BCarbon - CNitrogen - NOxygen - OFluorine - FNeon - NeSodium - NaMagnesium - MgAluminum (or Aluminium) - AlSilicon - SiPhosphorus - PSulfur - SChlorine - ClArgon - ArPotassium - KCalcium - Ca

Sunday, November 3, 2019

Structure of Society and Social Policy Essay Example | Topics and Well Written Essays - 1000 words

Structure of Society and Social Policy - Essay Example The relevance of this trait to programs for the elderly is that the high percentage of young people shifts government policy priorities away from the needs of older persons (Schulz, 2005). Creating new jobs for young people is much more of a state problem than meeting the service needs of older people. Government attention in health care is also more focused on reducing infant mortality rates than in developing geriatric medical care. The family is the social unit with primary responsibility for the care. This is consistent with social, cultural, and religious mores. Although reliance on the family to care for elderly members has subsided in recent years, for reasons discussed later, there is a pervasive understanding that government policy should be designed to bolster the role of family care (LaVeist, 2002). Low class people often incur higher out-of-pocket costs for medical care and have fewer choices among health care providers. Theoretically critics accepts this to result in fewer health care contacts, far fewer of the routine examinations that are so important for early detection of potential problems, and greater delay in seeking care when ill. Research has found this to be true (Schulz, 2005). Considering the ultimate cost of poor health, it is also uneconomic. The issue of poverty, a major contributing factor to poor health and one that impacts more severely on poor people, is simply too far beyond our purview to treat here. However, it bears remarking that some of the recommendations, in fact, poverty reduction measures. For example, policies that would lead to a reduction in drug and alcohol abuse would also lead to a reduction in poverty, for just as substance abuse is partly a result of poverty, so is it also partly a cause. Even more effective as poverty reduction devices ar e policy proposals yet to appear. Although their primary purpose is to relieve other problems, measures such as family planning services, teen pregnancy prevention programs, parent training classes, infant stimulation programs and early childhood education all attack poverty at its roots. Good education and high paid job leads to social mobility and allows a person to maintain high standards of living and receive better medical help (Schulz, 2005). 2. Social class determines the level of medical care and dietary patterns available for people. Life span has long been the thermometer used to measure the health of the public. Only in this case, assuming quality of life is maintained, elevation indicates better health. We have come to expect greater longevity as one of the benefits of continued economic development. A fall in life expectancies is cause for alarm. Fortunately, this has happened only rarely. Poverty makes it more difficult to lead a healthy life. Shelter and diet may be inadequate. Neighborhood air quality may be poor. Life is generally more stressful. Few people consciously choose to live a life of poverty, but people can and do make unhealthy lifestyle choices. People who are poor and less educated tend to make them more often, perhaps because of lesser understanding of the possible consequences (Schulz, 2005). More likely it is because some of those choices provide considerable utility, particularly in the very sh ort run and particularly to persons whose long-run expectations are low. Poor nutrition can be deadly (LaVeist, 2002). The traditional diet,

Thursday, October 31, 2019

Development of a Computer system application using 3GL tools Research Paper

Development of a Computer system application using 3GL tools & Design Phase - Research Paper Example The mobile division of the company is meant to create mobile software products, whose main use are on mobile phones, and laptop computers. The division runs a series of two programs, each with a program manager, and a handful of highly qualified staff. The program manager has the responsibility of developing an innovative idea concerning particular software, and he works together with his team. The Hakimo business department produces software’s for office applications. This software’s are to enhance effective communication within a company. This division combines the services of employees at the business solution department and the mobile division of the company. This is because of the experience, and skills in their possession. The information department handles the public relations of the company, and the company’s main business strategy is to enter into a strategic alliance with large software companies. 3GLS stands for Third Generation Languages. It is a collection of programming languages that enhance the development of second generational languages. Examples of 3GLS tools are Pascal, the C family of languages and BASIC. A program developed by 3GL tools is referred to as a source code, which is converted by a specific program, known as the complier, to the object code. This code is recognized by a specific computer. In developing this program, programmers use aggregate data types, and variable names, and they combine this with skills in defining parts of the code, into subroutines. 3GLS tools such as Fortran, Pascal and the C family enable a programmer to develop programs that are independent of a specific computer (Shooman, 2002). These languages are referred to as high level languages, because they are close to the language spoken by humans. These languages can run at any computer, and are not limited to specifics. Programmers who use Pascal to develop computer

Tuesday, October 29, 2019

SWOT Analysis of New York City Police Department Research Paper

SWOT Analysis of New York City Police Department - Research Paper Example According to Henry, the major strength of the department lies in its management team who has taken various strategic steps for curtailing the accelerating crime rate in the city (14). Following are the strengths of NYPD: 1. Strong management team – When Bratton was given the charge of running NYPD, the foremost thing that he did was the organizational restructuring. The policies of the organization were changed and the entire structure was changed to ensure that the duties and responsibilities were properly divided among the divisions. Division of tasks leads to less workload and timely completion of the tasks. He developed a vision for the entire management team that has been helping the team in following a clear path of direction for effective performance in the region (Sugarman, 159). 2. Wide range of departments for specific purposes – The major strength of this organization lies in its varying range of departments as each one of them has been developed with a speci fic purpose. For instance, it has developed Emergency Service Unit, Traffic Enforcement District, Major Case Squad, Evidence Collection Team, Crime Scene Unit, Task Forces, Highway Patrol, Mounted Unit, Auxiliary Police, Technical Assistance Response Unit and many more (Nagy and Joel, 20). 3. Implementation of Compstat Technology – Compstat which stands for the Computerized Statistics program is a strategic management process that is goal-oriented. This system makes efficient use of three key components of NYPD i.e. business strategy, information technology and accountability of management for controlling the crime along with the police neighborhoods. It has been implemented in NYPD with the aim of oppressing the crimes and it enhances the quality of community’s life by providing the residents a safe and secured environment. The system has helped the organization in successfully fulfilling its mission (Henry, 2).

Sunday, October 27, 2019

Use of Azithromycin for Asthma Patients

Use of Azithromycin for Asthma Patients Does adding azithromycin to standard therapy for asthma patients with acute exacerbations improve symptom resolution? Background: ÂÂ  Asthma is presented as a chronic long term disease that causes inflammation, narrowing and mucus production in the lungs airways resulting in difficulty breathing. It is assumed to be initiated by genetics or environmental influences. Physical activities and other contributing factors can exacerbate asthmatic symptoms that include coughing, wheezing, shortness of breath, and chest tighten. Most patient symptoms occur at a rapid onset and requires immediate treatment. Asthma is not curable but symptoms can be controlled with appropriate therapy. Patients with asthma are given treatment based on the severity and frequency of symptoms. Therapy options include SABA, LABA, corticosteroids or leukotrienes and adjustments are made as needed. However, many patients still experience uncontrolled symptoms that effect their daily activities. Macrolide antibiotics such as azithromycin have been recently studied as adjunct therapy for asthmatics, due to their anti-inflammatory and antimicrobial properties. Researchers are geared to believe that untreated bacterial infections within the lungs are the underlying influences of asthma related problems. Despite these findings, the issue is still being investigated as patients on traditional standard therapy are still experiencing unwanted symptoms. Literature Search A literature search was conducted utilizing the MEDLINE database of Pubmed using MESH terms asthma and azithromycin and MESH subheading therapy. The terms were combined using AND which returned 37 articles. The application of additional limitations of 5 years, randomize controlled trials and humans were applied which reduced the search total amount to 17 articles. Although 17 articles were retrieved during the search, each article was evaluated based on their relevancy and criteria, the above article was selected because it addressed the question at hand. Results AZIthromycin in Severe ASThma (AZISAST) was a randomized double-blinded placebo control trial conducted to determine if adding azithromycin to asthmatic patients as standard therapy would be statistically and clinically beneficial.ÂÂ   The trial was conducted from September 2011 to April 2014, as a United Kingdom multicenter study. The study consisted of individuals ages 18-75 that had been diagnosed with persistent asthma. Inclusion criteria consisted of patients whose current therapy included high doses of inhaled corticosteroids, inhaled long acting beta agonist LABAÂÂ   for six months prior to the study, two severe asthma exacerbations required systemic steroid therapy, or if they experienced a lower respiratory tract infection that required antibiotic treatment within a twelve month period2. Subjects were excluded if they had prolong QT interval, severe bronchiectasis, currently receiving macrolide treatment in past three months, laboratory abnormalities, pregnant or b reastfeeding and concomitant anti-IgE treatments2. Participants were randomly selected to receive to 250mg capsules of azithromycin (n=55) and a placebo (n=54) in combination with inhaled corticosteroids and LABAs for six months2. Subjects in both treatment groups were matched in respect to the baseline characteristics. The intervention instructed patients to take one capsule daily for five days and continue with one capsule three times a week with a total treatment period of twenty-six weeks. The primary outcome measured severe asthmatic episodes during the treatment phase in both groups, which was defined as hospitalization, emergency department visits, and the utilization of systemic corticosteroids for three days2. Secondary outcomes measured lung function (FEV1), peak expiratory flow (PEF) quality of life (QOL) and asthma control score2. Analyzing the secondary outcomes, the azithromycin group reported a number of thirty exacerbations occurred in comparison to twenty-seven form the placebo group. (p=1.000)2. Additionally, azithromycin and placebo group experience two hospitalization admission due to exacerbations (p=1.000)2. Other efficacy outcomes showed there was no significant improvement in the Asthma Quality of Life Questionnaire score between both groups. The treatment period lasted for six months and demonstrated no significant difference between the azithromycin group and the placebo group in relation to asthma exacerbations. The estimated primary endpoints without adjustments resulted in 0.71 (95% CI 0.52 to 0.97) in the azithromycin group and 0.80 (95% CI 0.59 to 1.07) in the placebo group with a p-value of 0.6002. With the addition of sensitivity analyses restricted to asthma exacerbations results were 0.55 (95% CI 0.38 to 0.78) in the azithromycin group and 0.52 (95% CI 0.36 to 0.75) in the placebo group with a p-value of 0.8472. Based on the aforementioned data, add-on therapy of azithromycin is statistically and clinically insignificant, as well as did not reduce the rate of asthma exacerbation in adults. Recommendations Although, the clinical trial failed to demonstrate that azithromycin was clinically /statistically significant in patients with asthma. This should not be a definite factor to rule out the therapeutic benefits azithromycin can have on patients with respiratory infections that contributes to asthma exacerbations. Developing an accurate interpretation from the study can be difficult considering the study focused on a small population and the duration of treatment was only twelve weeks. I would not recommend azithromycin as add-on therapy for patients with asthma due to it showed no improvement in comparison to patients receiving a placebo, as well as long-term use of a macrolide might lead to resistance. References Brusselle GG, VanderStichele C, Jordens P, et al. 2013. Azithromycin for prevention of exacerbations in severe asthma (AZISAST): a multicenter randomized double-blind placebo-controlled trial Thorax 2013;68:322-329. 10.1136/thoraxjnl-2012-202698mm

Friday, October 25, 2019

Free College Admissions Essays: Hockey or Harvard? -- College Admissio

Hockey or Harvard?    In 1993, the Harold C. Case Scholarship for outstanding academic achievement was awarded to fourteen students in the Boston University junior class. I was one of two students in the College of Communication and one of two students in the School of Management to receive the award.   I view this award as recognition of the difficult journey I undertook to become the first person in the history of Boston University to combine a broadcast journalism degree with a business degree.   Although the university allowed students to pursue dual degrees, it was highly discouraged for someone to attempt to dual major in two professional schools. Some people believed that I was stubborn when I would not accept this. By carefully planning my courses from the start to satisfy the requirements of both degrees and by enlisting the support of key advisors, I succeeded in four years.    For many years, my claim to fame was that I had never been outside the Eastern time zone. That changed in 1996 when I flew to San Francisco, but I still had never left the...

Thursday, October 24, 2019

Oedipus Rex as a Religious Drama

Titans who devoured Dionysus. [3] Only his heart remained, which Zeus ate and Dionysus was born a second time. [4] Zeus destroyed the Titans with lightening, and from their remains sprang human life, consequently humans are both divine and evil. [5] Sophocles embodied this aspect of God given human nature, mutual opposites, In the character of Oedipus. His actions are driven by the mother. 6] He is not consciously guilty of the crimes of incest, but the reality and irony of the play states that he is endorsing them. He takes the role of husband and son, brother and father; he is mutually guilty and innocent, despite the Juxtaposed nature of these conditions, a reflection of the conditions from which humanity sprang. There is a definite tone of reverence in the dark subject matter, and a subsequent lesson that Gods that their prophecies demand respect. Nevertheless, the setting of the festival and tribute to the Gods make it a fundamentally religious lay.Central to religious drama is the concept that ‘man must conform to divine order- even at the cost of himself. 17] In Oedipus Rexes, this divine order Is predetermined by the prophecies of the Oracle which is the driving force for the entire plot. Oedipus' parents receive the prophecy at his birth; later, when called a ‘bastard', Oedipus goes to the Oracle and receives the same Information; and when a plague attacks Thebes, Croon Is sent to consult It again, which reveals Its fulfillment. [8] The oracle's presence Is highly active, and In this sense, fulfils the role of an antagonist.Its also enforces Aristotle notion that a character is only a result of plot, as the characters action are solely dictated by the information provided by the Oracle. [9] The role is further enforced by the fact that it is not a mere invention; it was a very real part of Greek culture, where spirituality and politics are intricately linked. Despite the characters best efforts (Accost and Alias leaving their son for dead, and Oedipus fleeing who he believed to be his parents. ) Its fulfillment was seemingly inevitable, perhaps even caused by their knowledge of the prophecy. 10] It s in the avoidance of circumstance in which the prophecy could be fulfilled, that is proximity to the dangerous other, that Oedipus and Alias were able to meet. [11] As afore mentioned the prediction is the force behind the plot, but it is the characters resistance that cause the conflict and therefore the drama. Not to taint a religious discussion with a Freudian psychoanalytical perspective, but, as this conflict shows, opuses Is perhaps ten least Kelly person to nave an opuses complex; en allocates his life to its avoidance. 12] When he discovers his predicament, his costs are encashment, the loss of his children and his eyes, â€Å"Now I will do what must be done to the source of This is a highly symbolic action as in Greek the words for ‘know and ‘see' are correspondent. [14] He is literally removing the à ¢â‚¬Ëœknowledge' of his sins, knowledge he sought with such dynamism from the oracle, an image drenched with irony. The eventual acceptance that Apollo will have been fulfilled is, perhaps, the religious moral of the play; the Gods are omniscient, therefore their laws will always be up held.Aristotle states, within its six elements (plot, character, diction, spectacle, thought ND song)[1 5], that ‘Tragedy is an imitation†¦ Of events inspiring fear or pity[16] and that the Tragic hero is ‘above the common man', but not definitively good, he must have a flaw. [17] In relevance to Oedipus Rexes, and the sense in which it is a religious play, these elements highlight the enforced influence the presence of the Gods have on the actions of the characters, and the concept of free will. The event ‘inspiring fear and pity is most likely the act of incest.Although a taboo subject regardless of culture and period, its interpretation changes across time. A modern view is o ne that inherently links incest to child abuse, as we are greatly influenced by feminist theory. [18] Such theory states that incest is an abuse of the power dynamics in the family unit, usually from father to daughter. [19] However the incest portrayed in the play is unwittingly performed, by consenting adults, but, nevertheless, provokes a disgusted reaction. The cross-contamination of ‘blood' is universally considered tainted and unnatural'. 20] The circumstances surrounding Oedipus and Costar's union could be the fear provoking element. The magnitude of the tragic universe created requires he reader to question whether or not Oedipus would really have killed a stranger over ‘right of way, if the riddle of the ‘Sphinx' was honestly that difficult- which allowed his passage to Thebes, or if the drunken mans accusation of ‘bastard' were mere coincidence. The enormity of the irony suggests some foul play on the part of the Gods.

Wednesday, October 23, 2019

Northwest Airlines Confronts Change

Deregulation of the airline industry in 1978 Increased competition, new travelers' needs, problems, strikes, concern about the safety of aircraft, oil crisis problem †¦ Northwest has a reputation for being very conservative financial control and relationship rules work very hard. Despite the six years since the start of deregulation, Northwest does not yet have the technological capabilities (electronic reservation systems †¦ ) or human skills that are more customer-oriented and service.Steve Rothmeier took over the management and committed to his side a psychological Ken Myers to help change the organization (potentially hostile environment) in depth  Ã‚  Ã‚  : Have more balance between mgmt and workers operate more service-oriented†¦ Rothmeier's Story  Ã‚  Ã‚  : Part 1 The strong point of the company is the trust and employee pride The main weakness is unionism (95%). Dr. Ken's job is to prepare supervisors and managers to adopt a more participatory role.Ken styl e (†Ã‚  Ã‚  Ã‚  bearded academic  Ã‚  Ã‚  Ã¢â‚¬Å") Is quite different from mgmt in place (†Ã‚  Ã‚  Ã‚  weird  Ã‚  Ã‚  Ã¢â‚¬Å") He did not rank high not to be perceived as a member of mgmt but is a general help to communicate, understand the problems of organization and motivation, to pass messages. Northwest is now in a strong position on the domestic market with a strong presence  Ã‚  Ã‚  : The most difficult thing is to maintain this leading position and that change can help. A peculiarity of such a large aviation company is that people are still running and it is therefore difficult to convey factual messages. Rumors faster than new.Drivers etc are dif ficult to gather together (via cassettes solution does not really work either for channeling rumors). The efforts of Dr. Ken led the company to become  4th  in customer service. To deal with all major operators in 1986 announced Rothmeier acquiring Republic Airlines (Minneapolis, stpaul). Ken's Story  Ã‚  Ã‚  : Part 1 Arrived in 1985 in an organization where there is no  Ã‚  Ã‚  : No marketing (and sellers), no HR (relations punitive, negative), no operations (old infrastructure). For him this represents a great challenge  Ã‚  Ã¢â‚¬ Ã‚  Ã‚  Ã‚  I was coming out there to do my magic  Ã‚  Ã‚  . We do not give unfortunately not re s sources or status he asks. He gives the first 6 months to build a network of relationships (as a politician) and to gather information on the organization. †Ã‚  Ã‚  Ã‚  to build myself into the system, and to build some k nowledge and credibitiliy. â€Å"In me me time, travel and visit for a maximum gain confidence and Co-operation of employees, he immersed himself as much as possible to understand the pr e occupations workers (hostility, emotions, frustrations, difficulties). Finally, it refers to Rothmeier regularly its experience, and interpretation of events it becomes necessary.They establish a personal relationship. Mission Dr Ken  Ã‚  Ã‚  Ã¢â‚¬ Ã‚  Ã‚  Ã‚  analyze the culture and lead to a culture more oriented to meet customer and people oriented. Build a new spirit, professionalism, pride in the company. Develop and conduct the training that will support these goals, and destroy processes that go against the expected change  Ã‚  Ã‚  Ã¢â‚¬Ëœ Rothmeier someone has the image †Ã‚  Ã‚  Ã‚  Who Does not care about people  Ã‚  Ã‚  Ã¢â‚¬Å". Ken launches campaign with logo pin and People – Pride – Performance with party and announced in the newsletter.It is also launching a 3-day program for supervisors on communication and behavioral techniques. Managers were able to meet and talk. It also reviews with a mixed group of employees in the form of performance that everyone hates. Despite these small successes, Dr. Ken is frustrated because Steve does not follow at financial support (buying a projector †¦ ) and Ken pushed farther and faster than it wants to move. Regarding the merger, Dr. Ken bel ieves that the two companies have not prepared enough fusion of cultures (service-oriented old militaristic structure) with team building and planning.The merger took place in October 1986, and 33 500 employees and the company is now  the  5th largest box sector. Rothmeier's Story  Ã‚  Ã‚  : Part 2 He wants to merge all departments and systems at once. Disaster very fast  Ã‚  Ã‚  : Flight delays, double-booking of passengers, baggage lost, numerous logistical problems, etc †¦ Not to mention the war between the two worlds unionists from each company. Wage inequality, cuts in wages etc.. Unions of Corporate Republic †Ã‚  Ã‚  Ã‚  Planned program has HAD to try and destroy the service levels of the airline company and bring the knees to icts  Ã‚  Ã‚  Ã¢â‚¬Å".They destroy the image of Rothmeier in the press, pretending to be a boss who does not communicate. Thinks Steve at it again, it would impose more control over the merger (procedures, discipline, structure). He received death threats and tone hardens with unions in daily confrontations. A plane crashes in Detroit  Ã‚  Ã‚  : 156 dead. Ken's Story  Ã‚  Ã‚  : Part 2 We could have avoided many of the problems by better planning  Ã‚  Ã‚  : Prepare employees how their jobs and responsibilities would change. As he predicted everything that is finally produced, seen as a prophet and called for advice.He then feels really good. But the company continues to suffer, the operations do not work. He launched the Crew Chief and Supervisor Academies for one week seminar for leaders  Ã‚  Ã‚  : Very positive effect on the leaders, but hardening of Trade Unions (vandalism  Ã‚  Ã‚  ! ). Rothmeier's Story  Ã‚  Ã‚  : Part 3 Meeting all employees involved in the incident and sharing his experiences with them and listen. The public's reaction is amazing  Ã‚  Ã‚  : Complaints about incidents that never occurred on flights that do not exist. But catharsis effect for employees who understand that chang e is necessary.Ken then starts to dialogue programs to deal with problems without the intervention of management etc.. Great success. Ken enthusiastic people. The barrier decreases with the unions but Ken gets the status of Staff Vice President which provides a barrier with Steve. It loses its power to influence employees, it exceeds the limits of its competence and loses †Ã‚  Ã‚  Ã‚  general aid  Ã‚  Ã‚  Ã¢â‚¬Å". 1988 is the year of profits, union agreements and reduced passenger complaints. But hostile takeover of Marvin Davis †¦ we regret the time wasted in wars union †¦ Ken's Story  Ã‚  Ã‚  : Part 3For him, the company has managed the post-crash exemplary manner. This unit employees and accelerated integration. Ken launches †Ã‚  Ã‚  Ã‚  On-the-line  Ã‚  Ã‚  Ã¢â‚¬Å"For managers. The program †Ã‚  Ã‚  Ã‚  Operation Breakthrough  Ã‚  Ã‚  Ã¢â‚¬Å"Is his greatest achievement over 9 months. Another merger announced in 1989 and Steve is more occupied w ith that. This undermines the relationship with Ken and Ken frustrating. Budget Ken is also reduced. With the sale of the company, Ken feels that collaboration ends. According to him, Northwest has never been sufficient resources to carry out the change. Report Ken  Ã‚  Ã‚  :To achieve integration it takes 3 things  Ã‚  Ã‚  : Indoctrination  Ã‚  Ã‚  : Reduce the anxiety of change, take care of personal and professional needs, identify themselves with the company and get to carry out his work. Should be informed about the position, benefits, privileges, new rules of society etc.. Socialization  Ã‚  Ã‚  : Symbols info continuously playing field, trainings, team building, to strengthen the organization, and not to leave the hands of the unions. Organization  Ã‚  Ã‚  : Clarifying roles, reduce potential conflicts, improve communication, solved problems together and ion accelerating natural processes.